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Overview of noun goodwill

The noun goodwill has 3 senses


  • good will, goodwill -- ((accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets))

  • good will, goodwill -- (the friendly hope that something will succeed)

  • grace, good will, goodwill -- (a disposition to kindness and compassion; "the victor's grace in treating the vanquished")